Internet
Marketing
Solutions!
The new year is almost upon us and many small business owners are starting to set their budgeting for the new year. The one thing that many of them will leave out of their budget and not consider, is the money needed to advertise their website. Not advertising your website to the thousands of people that are searching locally for your business can be a costly mistake. Your website is nothing more that a 24 hour store front for your business that allows potential customers to find your business and determine if they want to do business with you. But first things first, they need to FIND you!
Search Engine Optimization or SEO is something that all businesses need to look at in today’s time. Making sure that you are found is one of the best ways to ensure that you are getting new customers calling your business on a daily basis. With all of the marketing choices that you can choose, SEO is one of the most cost effective ways to get your business in front of all of the people that are searching for your services or product. Below you will find a graphic that breaks down the amount of traffic that your website receives depending on the location within the search engine rankings. You can see that there is a huge drop in numbers from the first spot to the second, and the numbers continue to decrease as you continue further down the graph.
Traffic Numbers Depending on Your Search Engine Position
As you can by the numbers that are there if the keyword that you are targeting is getting 100 searches a month, you can expect to get 42% of those people to click through to your website or 42 new potential customers. If you are in the second position you will see that you will only receive 12%. For every spot that you are below that you can see huge drop in numbers. Even being the 5th listing on the first page will only bring you a single digit percentage of the searches that are taking place. I am sure as a business owner you can do the math and know the difference that your company is missing out on by not being in the number 1 position on the 1st page of any Google Search. Don’t stress, the solution to this problem is easy!
At N-Touch Marketing, a Houston SEO company, we specialize in helping large and small companies ensure that they are being found for keywords that are not only business specific, but that also bring in the buying customers that every business needs. Being a small business ourselves, we understand the importance of bringing in new clients and customers to make sure that the bills are paid. I once heard that 80% of all small business owners just make enough to make their bills. My goal as a business owner is to help change that. I want to make sure that every small business gets the advertising that they not only want, but that they need to succeed. From SEO, Web Design, and Print and Graphic Design work, we have all your advertising needs covered. Contact N-Touch Marketing today to start your new year off with a new marketing campaign!
